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Hey,

I hope all is good.

So today I am pointing out 5 sales videos. I am not saying they are all great but you can get inspiration from them and apply to your own niche as you see fit.

Just like Movie Directors get inspired by other films - so can you when making your own Marketing videos.

The first step is to look at the style, then dive deeper and reverse engineer how the copy tackles the problem the product solves, the benefits, features and how they overcome any objections.

Advertmate (crazy car chase)

This new Ads management software is selling like hotcakes.

It's quite an odd video tbh :) BUT it has great 'pattern interrupt' with a car chase after the first few minutes!

💥 TIP: Get out of your home office comfort zone and blend your passions and life into your sales videos to make them visual and memorable.

👉 Watch video​

Channel Builder AI (dull but effective)

This is very slow to get going visually, but using a recording of a Live Webinar to pitch an evergreen product after launch is becoming common.

Some products need time to explain and to address all the questions that a fast heavily edited video doesn't achieve.

💥 Tip: Record and edit your Live Sales Webinars and use them on your sales pages to work for you all year round.

👉 Watch video​

Opus Clips (Silent video)

Vertical video editing tool Opus Clips uses a silent video as part of their overall sales page strategy. It's set to autoplay, depending on your browser.

💥 Tip: You don't have to force your prospect to watch a whole video with scripted audio, getting a visual only demo quickly moves people to understand the concept and then look at the whole page without getting bogged down.

👉 Watch video​

Business Course Vault (talking head)

A simple talking head video with snappy editing and use of B-roll, captions, and motion graphics.

💥 Tip: This style suits some markets and feels in pace like a short form video so has a familiarity to it. If you can't edit to this level, then record your headshot and hire an Editor to add the extra spice.

👉 Watch video​

Ecamm Live (semi-informal)

The 'zoom style' setting is immediately familiar and easy to relate to and the casting of the main presenter is clever, he is pitching but it feels natural and conversational. Great choice.

💥 Tip: Don't want to be on camera yourself? Hire influencer style talent via sites like Fiverr and Collabstr.

👉 Watch video​

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Enjoy,

Jules

​VideoHero​

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